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Understanding the Reports Tab in MailChimp – Full Walkthrough (2017)

In this video I will be showing you how the reports tab within Mailchimp works after you have already sent an email campaign. The reports tab contains really helpful information about your email campaign, such as the amount of people that opened it, the number of clicks within the email, and details like the number of products ordered if you have setup the integration with an e-commerce store like Shopify.

If you haven’t already sent an email campaign, watch my video here on how I setup an email campaign from start to finish:

Want to add a Facebook like button within your email? Here’s a guide on how you can enable this feature: http://kb.mailchimp.com/integrations/…

Conversations is a paid feature that lets you view subscribers’ replies to your campaigns from inside your MailChimp account. Read about it here: http://kb.mailchimp.com/lists/manage-…

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