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How to Track Transactions with Google Analytics Enhanced Ecommerce Functionality

In this video, we take a look at how to implement the enhanced ecommerce functionality in Google Analytics by using the Transaction Tracking feature and with the help of Google Tag Manager.

#GoogleAnalytics

#EnhancedEcommerce

#Measure

Links

Ecommerce Tracking – GA.js

You are going to learn how to calculate custom metrics, change their metrics name, layout your dashboard, build the visualizations required, build filter and date controls and make it all look pretty.

The template can be found at http://measureschool.com/facebookdash…

Previous video: http://bit.ly/2uoa4qA

Links mentioned in the video:

Full Playlist: http://bit.ly/2hkwUx4

Google Data Studio: https://www.google.com/analytics/data…

Google Sheets: https://www.google.com/sheets/about/

Supermetrics: http://bit.ly/2hmxvOR

More from Measureschool

Correct Google Analytics Setup Course: http://measureschool.com/products/goo…

GTM Resource Guide: http://measureschool.com/guide

Email course: Course: http://measureschool.com/emailcourse

Courses: http://measureschool.com/products

Recommended Measure Books: https://kit.com/Measureschool/recomme…

Gear we used to produce this video: https://kit.com/Measureschool/measure…

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