Social Media Ads Onboarding Questionnaire Prt 2 of 2

First Name *

Last Name *

Email Address *

Company Name *

Company Website *

Company - What is It? *

Example: It's an on-demand warehouse.

Company - Who's it For? *

Example: It's for logistics managers.

Company - What's the Value? *

Example: Affordable storage for products at your desired location.

Company - Why Is It Different? *

Example: No long-term leases or capital costs. Only pay for what you use when you need it.

Company - Where can you sell your solution? *

Local

Regional

National

International

Company - Where would you like to focus your ads? *

Local

Regional

National

International

What geographical location(s) would you like to target? (Please mention specific cities, states, regions, and/or countries.) *

Example: I prefer to reach out to prospects located in the west coast of the United States.

What are the top 5 industries of the companies you would like to sell to? (If you don't see one of your top five industries, you can use the "Other" option at the bottom of this list to write in any other industry.) *

Please Describe Target Demographic (s) *

Cultural, Gender, Economic, Age, Politics, Preferences, Idiosyncrasies, Media Platforms, Fashion, Influencers, Language, Foods, Vacation, Music, Movies, Ideologies, Cause of Rage, Cause of Happiness, Liberal (Open)/Centrist/Conservative (Protectors), Holidays, Special Days, etc. We do offer Market Research services that can deep dive into your target market makeup.

Facebook / Social Medai interests you can target with ads

Advertising Target Interests List
Business and Industry
Entertainment
Family and relationships
Fitness and wellness
Food and drink
Hobbies and activities
Shopping and fashion
Sports and outdoors
Technology

Business and Industry

Advertising

Agriculture

Architecture

Aviation

Banking

Investment banking
Online banking
Retail banking

Business

Construction

Design

Fashion design
Graphic design
Interior design

Economics

Engineering

Entrepreneurship

Health care

Higher education

Management

Marketing

Nursing

Online

Digital marketing
Display advertising
Email marketing
Online advertising
Search engine optimization
Social media
Social media marketing
Web design
Web development
Web hosting
Personal Finance

Creditcards
Insurance
Investment
Mortgage loans

Real estate

Retail

Sales

Science

Small business

Entertainment

Games

Action games
Board games
Browser games
Card games
Casino games
First-person shooter games
Gambling
Massively multiplayer online games
Massively multiplayer online role-playing games
Online games
Online poker
Puzzle video games
Racing games
Role-playing games
Shooter games
Simulation games
Sports games
Strategy games
Video games
Word games

Live events

Ballet
Bars
Concerts
Dancehalls
Music festivals
Nightclubs
Parties
Plays
Theatre

Movies

Action movies
Animated movies
Anime movies
Bollywood movies
Comedy movies
Documentary movies
Drama movies
Fantasy movies
Horror movies
Musical theatre
Science fiction movies
Thriller movies

Music

Blues music
Classical music
Country music
Dance music
Electronic music
Gospel music
Heavy metal music
Hip hop music
Jazz music
Music videos
Pop music
Rhythm and blues music
Rock musicSoul music

Reading

Books
Comics
E-books
Fiction books
Literature
Magazines
Manga
Mystery fiction
Newspapers
Non-fiction books
Romance novels

TV

TV comedies
TV game shows
TV reality shows
TV talkshows

Family and relationships

Dating

Family

Fatherhood

Friendship

Marriage

Motherhood

Parenting

Weddings

Fitness and wellness

Bodybuilding

Meditation

Physical exercise

Physical fitness

Running

Weight training

Yoga

Food and drink

Alcoholic beverages

Beer
Distilled beverage
Wine

Beverages

Coffee
Energy drinks
Juice
Soft drinks
Tea

Cooking

Baking
Recipes

Cuisine

Chinese cuisine
French cuisine
German cuisine
Greek cuisine
Indian cuisine
Italian cuisine
Japanese cuisine
Korean cuisine
Latin American cuisine
Mexican cuisine
Middle Eastern cuisine
Spanish cuisine
Thai cuisine
Vietnamese cuisine

Food

Barbecue
Chocolate
Desserts
Fast food
Organic food
Pizza
Seafood
Veganism
Vegetarianism

Restaurants

Coffeehouses
Diners
Fast casual restaurants
Fast food restaurants

Hobbies and activities

Arts and music

Acting
Crafts
Dance
Drawing
Drums
Fine art
Guitar
Painting
Performing arts
Photography
Sculpture
Singing
Writing

Current events

Home and garden

Do it yourself (DIY)
Furniture
Gardening
Home Appliances
Home improvement

Pets

Birds
Cats
Dogs
Fish
Horses
Pet food
Rabbits
Reptiles

Politics and social issues

Charity and causes
Community issues
Environmentalism
Law
Military
Politics
Religion
Sustainability
Veterans
Volunteering

Travel

Adventure travel
Air travel
Beaches
Car rentals
Cruises
Ecotourism
Hotels
Lakes
Mountains
Nature
Theme parks
Tourism
Vacations

Vehicles

Automobiles
Boats
Electric vehicle
Hybrids
Minivans
Motorcycles
RVs
SUVs
Scooters
Trucks

Shopping and fashion

Beauty

Beauty salons
Cosmetics
Fragrances
Hair products
Spas
Tattoos

Clothing

Children’s clothing
Men’s clothing
Shoes
Women’s clothing

Fashion Accessories

Dresses
Handbags
Jewelry
Sunglasses

Shopping

Boutiques
Coupons
Discount stores
Luxury goods
Online shopping
Shopping malls

Toys

Sports and outdoors

Outdoor recreation

Boating
Camping
Fishing
Horseback riding
Hunting
Mountain biking
Surfing

Sports

American football
Association football (Soccer)
Auto racing
Baseball
Basketball
College football
Golf
Marathons
Skiing
Snowboarding
Swimming
Tennis
Thriathlons
Volleyball

Technology

Computers

Computer memory
Computer monitors
Computer processors
Computer servers
Desktop computers
Free software
Hard drives
Network storage
Software
Tablet computers

Consumer electronics

Audio equipment
Camcorders
Cameras
E-book readers
GPS devices
Game consoles
Mobile phones
Portable media players
Projectors
Smartphones
Televisions

Which Target Interest Should We Reach? *

What is the employee headcount of the companies you can sell to? *

What are all the job titles you can sell to? *

Describe your #1 ideal buyer persona. *

Example: Directors of Marketing for software companies with about 50 employees.

Describe your #2 ideal buyer persona. *

Example: CEOs & Founders for construction companies with 200 employees.

Describe your #3 ideal buyer persona. *

Example: Recruiters for staffing companies with 20 employees.

What are the top 2 things that your prospects are doing instead of you to get the job done? (Example: Financial advisor targeting small business owners.) *

#1 thing prospects are doing: Working with another financial advisor, but the average financial advisor gets a 6% annual return while my clients average a 15% return. #2 thing prospects are doing: Managing their own money, which they lack expertise in and is very time consuming.

What is the #1 thing that most of your prospects are doing instead of you to get the job done? *

How do you get them to realize that #1 thing is bad? *

What is the #2 thing that most of your prospects are doing instead of you to get the job done? *

How do you get them to realize this #2 thing is bad? *

What is your social proof (credibility) statement? *

Here are the most effective types of social proof statements to use: 1. Recognizable companies you've worked with or your total # of clients. Example: Clients include Nike, Pepsi, and Chase / 2. Results (with numbers) you've driven for a client or group of clients. Example: A local pizza shop cut their average delivery time by 13 minutes after using our delivery tracking software. / 3. Proof you have a lot of experience (with numbers). Example: I've managed $24 million in Google ads over the past 7 years.

What is an irresistible offer you’re using right now to get leads?

Below are the two different types of irresistible offers we've found effective:

1. An informative giveaway or free offer that is of significant value to your target market, that opens the door to a natural up-sell of your core product or service.

2. A strategic structuring of your products and/or services where the value-to-cost ratio is value-heavy. Meaning that the value of your offer FAR exceeds the cost to access the value. So much so, that when your ideal customer came across your offer, they would say to themselves “WOW, this is an absolute “no-brainer”, I MUST buy this right now!“.

Example: free eBook, free 30-day trial, free sample, free audit, or free strategy session.

VIEW OTHER SAMPLES

What is an irresistible offer you’re using right now to get leads? *

What's the most valuable educational tip or thing you can give to prospects for free?

Example 1: Georgia just passed a new law on CV-19 that gives retailers a grant for every full-time employee. I can show them how to qualify for free.

Example 2: I can send them a little-known Google Maps hack that can rank them ahead of local restaurants.

What is the best email address to reach you at? *

List all email addresses that will be involved in approving your campaign? *

What is the first and last name of the profile you will be using? *

For social media accounts like Linkedin, FB personal if we are managing that too.

List all company names we should exclude from your campaigns. *

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Website Admin URL

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Website Admin Username

Website Admin Password

Login Credentials for Social Media Accounts *

Username and Password

Login Credentials for Other Accounts

Username and Password

Your Monthly Maximum Advertising Spend *