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Below are the two different types of irresistible offers we've found effective:
1. An informative giveaway or free offer that is of significant value to your target market, that opens the door to a natural up-sell of your core product or service.
2. A strategic structuring of your products and/or services where the value-to-cost ratio is value-heavy. Meaning that the value of your offer FAR exceeds the cost to access the value. So much so, that when your ideal customer came across your offer, they would say to themselves “WOW, this is an absolute “no-brainer”, I MUST buy this right now!“.
Example: free eBook, free 30-day trial, free sample, free audit, or free strategy session.VIEW OTHER SAMPLES
Example 1: Georgia just passed a new law on CV-19 that gives retailers a grant for every full-time employee. I can show them how to qualify for free.
Example 2: I can send them a little-known Google Maps hack that can rank them ahead of local restaurants.